2013年1月15日星期二

Bayo’s calculated mix

So, Bayo has issued an official apology on their Facebook page about their controversial "What's Your Mix" campaign that had netizens up in arms over the accompanying manifesto that was perceived to be racist.
In part, the manifesto read: "Call it biased, but the mixing and matching of different nationalities with Filipino blood is almost a sure formula for someone beautiful and world class. We always have that fighting chance to make it in the world arena of almost all aspects."
In addition to being badly written, it spawned online fury.
100% sorry?
On the evening of June 7,  Bayo said sorry, expressing their regret "to those who have been offended or felt discriminated against." The statement also said, "We believe that being a Filipino will always make you 100% beautiful. It is unfortunate that this message got lost along the way."
But, in spite of the apology and reportedly pulling down their billboards, Bayo must be popping open champagne right now because you couldn't pay

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